parsnip
Community
About
Brands
Blog
Log In
Sign Up
Articles about business, marketing, and collaboration
Entries for category "brand-activation"
Find Your Next Partner With This Creative Exercise About Your Customers' Values
This week's guest post comes from long-time contributor Emily Hines, of Emily Hines Consulting.A few weeks ago we shared a blog encour…
By Emily Hines
April 19, 2019
Find Your Next Partner By Understanding What Your Brand Stands For
We’ve previously shared at least 8 ways to identify your next partner, but one of the strongest ties that can connect your brand with a par…
By Sally Rogers
April 5, 2019
Your Products in Swag Bags: Why This Form Of Partnership Marketing Is Worth It
We’re pretty sad that awards season is over. No more speculation about best picture winners or whether Gaga and Bradley are a thing. Maybe …
By Joya Anthony
March 8, 2019
The Top 5 Questions to Ask Before Getting Started on a Digital Partnership
So you’ve selected a company to partner with and you know you want to promote your partnership online — but now what?Here’s a list of the t…
By Averi Haugesag
Dec. 15, 2018
Sweet and Sour: Partnership Wins & Flops #7
Maybe you are not a Bumble user. Maybe you are a Jeopardy-and-takeout-on-a-Saturday-night with your dog, friend, partner kinda person — eit…
By Emily Hines
Dec. 6, 2018
Brand activations: What They Are and Why You Need Them
Now I’m no Merriam-Webster here, but if the definition of ‘brand activation’ was in the dictionary, it would sound something like this: a b…
By Averi Haugesag
Nov. 30, 2018