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Articles about business, marketing, and collaboration
Entries for category "social-media"
Case Study: Dunkin' x Dove Partnership Campaign
Dunkin’ (formerly known as Dunkin’ Donuts) and Dove did a pretty big partnership campaign recently and for those new to marketing partnersh…
By Emily Hines
Nov. 15, 2018
How To Find Influencers For Your Brand
There are a variety of ways to grow your brand’s equity. Along with B2B and B2C partnerships, another great way to align your brand with yo…
By Averi Haugesag
Nov. 6, 2018
Sweet and Sour: Partnership Wins & Flops #3
In this issue we will take a look at two comedic partnerships intended to generate buzz for fast food moguls Arby’s and Pizza Hut.Warby Par…
By Averi Haugesag
Sept. 14, 2018
How to Wrap Up A Partnership Effectively
How exciting! Your partnership has come to an end and our hope is that you have something to gain or show from it (send us pics! We are par…
By Emily Hines
Aug. 31, 2018
Who or What Exactly is an ‘Influencer'?
There are a lot of buzz words in the world of marketing these days: SEO, AI, KPIs, hyperlocal and of course, ‘influencers.’ But who/what re…
By Averi Haugesag
Aug. 25, 2018
How to Host a Successful Giveaway
Oh, the ever-loved giveaway. They seem to be cropping up all over Instagram these days. Maybe you’ve already decided to dive into this worl…
By Emily Hines
Aug. 16, 2018
Preparing for a Partnership
Preparing for a Partnership: A list of simple first steps when pursuing a new partnership opportunityPreparing for a partnership is nearly …
By Averi Haugesag
Aug. 9, 2018
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