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Articles about business, marketing, and collaboration
Parsnip In Real Life: Chicago and Portland Edition
This has been a pretty brutal winter, right? We don’t blame you for wanting to hibernate and cozy up on the couch with your friend Netflix.…
By Joya Anthony
Feb. 15, 2019
Best Practices for Executing Events with Partners: The Event Producer Edition
Great events don’t just happen. The successful events that run smoothly and everyone remembers are the result of plenty of hard work. Event…
By Averi Haugesag
Feb. 8, 2019
Parsnip IRL: Fancy Food Show Edition
Let’s be honest. San Francisco’s Winter Fancy Food Show is basically the Super Bowl of the food and beverage world. Speaking of this weeken…
By Joya Anthony
Jan. 30, 2019
5 Eye-Catching Valentine’s Day Marketing Ideas for Food Brands
Guest Blog by Hailey Grohman, Head of Content, FoodboroWhether you love or hate Valentine’s Day, it’s a marketing event worth putting effor…
By Hailey Grohman
Jan. 25, 2019
How to Plan Instagram Content like a Pro, by a Pro
Guest Blog by Jessica Gregg, Co-Founder of CozyCo Social2019 is here! And like the rest of us, you probably made plenty of resolutions — li…
By Jess Gregg
Jan. 18, 2019
Sweet and Sour: Partnership Wins & Flops #8
1903. That’s when Crayola drawing crayons were first introduced. Nearly two-hundred unique colors later, Crayola introduced makeup crayons.…
By Sally Rogers
Jan. 10, 2019
The First Six Months: Parsnip Wins and Woes
It’s the time of year when everyone recalibrates, looks backwards and forwards, and tries to summarize what they’ve learned, what they want…
By Sally Rogers
Jan. 4, 2019
How to Feature Your Products in A Gift Box
Want to have some fun with partnership marketing and also drive immediate sales? Consider featuring your product in a collaborative gift bo…
By Erin Lenhardt
Dec. 28, 2018
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